Exclusive hair care products that protect our future for everyone
Experience that speaks
Hi my name is Henrik Artdeson. I have worked almost all my life with hair.
When I was a year old, my mother opened her first salon, and since then I have kept up. I started competing in the hairdressing profession at the age of 17 and after a couple of years I was asked to start as a technician for a product company. After that, I was determined to educate and educate myself. This journey has occupied me for almost 30 years and has become my foundation to stand on when it comes to my new brand I am by Swedish haircare.
My goal is to create multifunctional products for a climate-smart future. Each ingredient has a function that is carefully thought out.
It is important for us to link the environment and sustainability. In our factory, which is located in Stockholm, we constantly strive to produce the most sustainable products without sacrificing the quality in the product.
If you have any questions, just email me and I will try to help you
Everyone’s future – our responsibility
We work actively to take care of your hair while protecting our nature, and have therefore chosen to use natural ingredients in all our products.
Our goal is of course “multifunctional hair care products for a climate-smart future”. We work hard to manage nature’s resources and leave the smallest possible imprint on the environment.
We have chosen to manufacture our packaging entirely from recycled plastic. We at I am care for the environment, together we fight for future generations!
Structure spray that gives volume and fills hair strands. Gives a feeling of full roughness on the surface of the hair.
Spray evenly on wet hair or dry hair as desired.
Extracts of green peas, wheat protein and cottonseed oil that create fullness and rough surface.
Light shampoo for all hairs, gently cleanses and strengthens hair. 250ml.
Apply or massage into wet hair, rinse thoroughly. Repeat if necessary. For best results use our conditioner.
Volume-boosting and strengthens hair, rich in extracts of green peas and cottonseed oil that provide both fullness and suppleness. Paraben free and sulphate free.
Leave-in conditioner for dry, frizzy hair, can be rinsed out. Calms down the hair-structure.
Use after i am Cleanser. Left in the hair (where it is driest is applied first, last on the scalp). Work through properly. Do not take too much of the product.
B5 which provides moisture and care to the scalp and hair. Sunflower seed oil extract that calms down and creates a smooth surface. Paraben free and sulphate free.
Leave-in conditioner for all hair, can be rinsed out.
Protects your hair and your scalp.
After i am Cleanser. Left in the hair for best results, worked through properly. Do not take too much of the product.
B5 which provides moisture and care to the scalp and hair. Extracts from cottonseed oil and green peas that provide suppleness and fullness without weighing down. Sulfate-free and paraben-free.
Hair oil for coarse, frizzy, dry hair. Also suitable for beards.
Dose as needed.
Tip, mix in the am conditioner to get a softer application.
Macadamia nut and sunflower seed oil fill in hair strands and give shine. No silicones.